I'm sorry to make breakfast so traumatic but this little bear just BEGGED me to have his plea for mercy posted on the site. I can't promise that be escaped unscathed but you can help prevent atrocities like this in the future. Only eat foods shaped like inanimate objects!
By appearance alone I'm assuming this ice cream is toasted marshmallow flavored. And then there's the chocolate, and the cone, these are s'mores! I like the thought of eating a cold version of a warm food on a hot day. Maybe if you confuse your brain enough you'll forget that you're dying of heat stroke.