I'm changing my "lose weight" resolution to "eat ice cream for breakfast with a candle and sprinkles every day" promise. Shouldn't I do what makes me happy?
This taps right into that toddler part of the brain where you want to pick up a whole pie and smash your face into it. Taking a big ol' spoon and jamming it into a jar of cake and frosting and having no regard for the mess you're inevitably going to make sounds so childishly satisfying. Where's my big spoon?